"The Wellness Revolution", by Paul Zane Pilzer, Your Business, December 2007.

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"Crisis or Opportunity - The 6 Myths and Realities of Economic Opportunity," by Paul Zane Pilzer, Your Business Magazine, October 2006.

"Crisis or Opportunity - The 6 Myths and Realities of Economic Opportunity," by Paul Zane Pilzer, Your Business Magazine, July 2006.

"Creating Fortunes in the New Economy," by Paul Zane Pilzer, Success From Home Magazine, September 2005.

"A Tale of Two Industries," by Paul Zane Pilzer, Success From Home Magazine, November 2005.

The Next Millionaires, by Paul Zane Pilzer, Direct Selling News Magazine, June 2005.

The Next Millionaires, by Paul Zane Pilzer, Success at Home Magazine, published March 2005.

A vast amount of wealth is being created over the next ten years. Here's why--and how you can be a part of it.

As baby boomers age, they begin to desire the one thing that will allow them to continue to enjoy the wealth they have accumulated—wellness.

What good is a vacation home in the mountains if pain prevents you from skiing, hiking or walking? Or if you can’t inhale enough oxygen to take in a cleansing breath? What good is the ability to travel, if even a short walk to the beach leaves you too tired to enjoy yourself?

As baby boomers reach their 60s, wellness is becoming an investment more of our population is turning toward. Health is becoming an investment affordable to almost everyone, and the dividends are priceless.

The Sickness vs. Wellness Industry

We’ve spent years calling doctors, hospitals, pharmacies and pharmaceutical companies the health industry, when in reality these businesses are truly the sickness industry. The $2 trillion we spend on medical care, which represents one-sixth of the U.S. economy, is concerned almost exclusively with treating the symptoms of illness. It has very little to do with preventing illnesses or with making people feel stronger or healthier.

On the other hand, the wellness industry includes products and services that promote wellness rather than respond to illness—this includes nutritional supplements, super foods and juices, personal trainers and “alternative care,” such as chiropractic.

The “New” Wellness Revolution

In the 1990s, I stumbled onto the wellness industry quite by accident. For 10 years (against medical advice) I had put off getting expensive knee surgery. Experiencing chronic pain, I began to take a supplement—glucosamine—and within a year, the cartilage was repaired. My surgeon was positively amazed when he examined my X-rays; I no longer needed surgery.

I began to take a look at the true health and wellness products available—pure water, nutritional supplements, juices, pesticide- and hormone-free foods, anti-aging therapies and alternative medical care, to name a few. I was stunned to learn that an industry that had barely existed a decade before was already a $200 billion business—and it was just getting started.

Who Is Interested in Wellness?

Those who are most interested in wellness are a new and growing economic sector. They are primarily wealthy people who, as their financial situation improves, start looking for ways they can be healthier—and they’re doing it outside the medical establishment. They are going to fitness clubs, watching what they eat, taking the proper amounts of vitamins and minerals, and investigating supplements and other products that support their wellness. They are a growing section of our economy who are eating and living healthier than anyone before.